I was assigned as the Project Manager, managing the creation of 17 Canva design templates to promote House & Techno artists, the music and culture.
My responsibilities included developing the strategy based on the client's brief to create evergreen content, curating a design mood board, guiding a graphic designer on brand's requirements and art direction, developing an artist interview framework, meticulously handling copywriting and fine tuning the final designs.
In addition, I launched and curated the music for the brand's official Spotify account and playlists that best captured the essence and ambiance of the brand's events. Click the links below to have a listen!
I created online content concepts and crafted compelling copy to promote the Kolour In The Park music festival. The content was designed to offer an exclusive behind-the-scenes look and share enjoyable tips with music festival enthusiasts.
