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I established "Instagram Visual & Content Guidelines" for Kolour In The Park music festival.
To portray the positive energy and the vibrancy of the festival, I established the Instagram branding to consist of different vibrant color palettes and feature a variety of content such as event photos, company's values, useful festival tips, festival memes, customers' quotes, illustrations, and festival-related 3D graphics (artwork designed by a graphic designer) to make the festival's Instagram account engaging for the followers and strongly differentiate the brand from other festival brands in Thailand.
Instagram @wearekolour
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